This is an archived copy of the 2023-24 Catalog. To access the most recent version of the catalog, please visit http://catalog.jccc.edu/.

JCCC’s sales and customer relations program is designed for people employed in sales who wish to refine their skills or those who are contemplating a career in sales. The program focuses on the steps involved in the selling process and the delivery of effective customer service. Students who complete the program may find careers in sales (retail, wholesale, or manufacturing) or in the customer service departments of stores, businesses, and manufacturers.

All of the 31-credit hours required for the certificate apply toward JCCC’s Marketing and Management Associate of Applied Science degree.

(Major Code 4920; CIP Code 52.1401)

Marketing and Management Program web page

First Semester

COMS 121Public Speaking3
or COMS 120 Interpersonal Communication
or COMS 125 Personal Communication
MKT 121Retail Management3
MKT 134Professional Selling3
MKT 205eMarketing3
MKT 230Marketing3
Total Hours15

Second Semester

MKT 146Introduction to Social Media Marketing3
MKT 202Consumer Behavior3
MKT 221Sales Management*3
MKT 234Services Marketing*3
or MKT 290 Capstone: Marketing Management*
MKT 275Marketing Analytics and CRM (Customer Relationship Management)3
MKT 284Marketing Management Internship I1
Total Hours16
Total Program Hours: 31
*

This course has registration requirements.