This is an archived copy of the Fall 2014 Catalog. To access the most recent version of the catalog, please visit http://catalog.jccc.edu/.

Floriculture (FLR)

Courses

FLR 130 Principles of Traditional Design (3 Hours)

This course teaches the guidelines and basics of floral design. These principles are known as balance, composition, harmony, focal point, proportion, line, rhythm, texture, form, space, and color. The course will help the students develop an eye for color combinations, flow of lines, perspectives and the post-harvest care of floral materials. Recommendations are made that pertain to receiving, unpacking and processing the flowers. Methods of conditioning, hardening, and forcing flowers and use of preservatives are illustrated. 2 hrs. lecture 3 hrs. instructional lab/wk.

Associated Costs: These are additional (out-of-pocket) expense considerations that students should expect in addition to the course tuition, fees, and textbooks. $100.

FLR 150 Contemporary Design Styles (3 Hours)

This course will focus on contemporary, Asian, and current trends in floral design. The course will help students develop their skills in asymmetrical balance, negative space, focal point, dramatic lines. Also included is the history of oriental design, cutting edge design, twigs, branches, pods to be used for textures, bold color schemes, and further discussion of the "less is more" concept. 2 hrs lecture, 3 instructional lab hrs/wk.

Associated Costs: These are additional (out-of-pocket) expense considerations that students should expect in addition to the course tuition, fees, and textbooks. $100.

FLR 200 Plants for Interior Design (3 Hours)

This course discusses the basic aspects of healthy plant growth, including the functions of the root system and the leaf. Photosynthesis, respiration, and transpiration are explained, and the factors that affect these processes are discussed. Students will also learn Plant Nomenclature (common names and scientific names) for many plants. Students will be able to diagnose an unhealthy plant and determine the necessary steps needed to take to bring it back to health. The course will help students obtain a greater appreciation of foliage and blooming plants and understand their role in improving the interior environment. 2 hrs.lecture and 3 hrs instructional lab/wk.

Associated Costs: These are additional (out-of-pocket) expense considerations that students should expect in addition to the course tuition, fees, and textbooks. $100.

FLR 220 Wedding Design* (3 Hours)

Prerequisites: FLR 130 or FLR 150

This course will focus on traditional and contemporary wedding designs. Because weddings often constitute a large portion of a florist's business, it is imperative that students become proficient in various wedding designs, and be trained in many specialized arranging techniques. The course covers steps in creating the bridal bouquet, including round, crescent, cascade, triangle, and hand tied. Corsage construction, hair pieces, and other accessories will be discussed. Marketing and promotional efforts to build the wedding business will also be discussed. 2 hrs. lecture 3 hrs instructional lab/wk.

Associated Costs: These are additional (out-of-pocket) expense considerations that students should expect in addition to the course tuition, fees, and textbooks. $100.

FLR 250 Special Event Designs* (3 Hours)

Prerequisites: FLR 130 or FLR 150

This course will focus on large scale designs to include large buffet florals, themed designs, sympathy designs, large altar and reception florals. The student will learn how to combine flowers using texture, shape and color for different effects. Interesting ways to use foliage, twigs, mosses and other accessory materials will be presented along with different uses of ribbon. The student will learn to create large scale designs within a specified budget. 2 hrs. lecture and instructional 3 hrs. lab/wk.

Associated Costs: These are additional (out-of-pocket) expense considerations that students should expect in addition to the course tuition, fees, and textbooks. $100.

FLR 270 Retail Flower Shop Operations* (3 Hours)

Prerequisites: FLR 130 or FLR 150

This course will focuses on the actual retail operation of a flower shop. Students will explore the various types of flower shops. Topics will include marketing strategies, advertising and promotion, develop selling skills, and merchandising. In addition, students will learn about employee relations, delivery services, public relations, management, florist computer software, buying and pricing. 2 hrs. lecture, 3 hrs. instructional lab/wk.

Associated Costs: These are additional (out-of-pocket) expense considerations that students should expect in addition to the course tuition, fees, and textbooks. $100.

FLR 280 Floral Design Internship* (3 Hours)

Prerequisites: FLR 130 and FLR 150 and FLR 220

Student will be able to apply classroom knowledge to an actual work situation. The internship will provide students on-the-job experience under the supervision of professionals in the Floral Design industry. The work will be developed cooperatively with area employers, college staff, and each student to provide a job experience in the area of their Floral Design focus and career goals. Minimum 200 hrs. per semester field study.

FLR 130

Title: Principles of Traditional Design
Number: FLR 130
Effective Term: Fall 2014
Credit Hours: 3
Contact Hours: 5
Lecture Hours: 2
Lab Hours: 3

Description:

Course Fees:

Course Fees - Supplies: $100.00

Textbooks:

http://bookstore.jccc.edu/

Supplies:

Refer to the instructor's course syllabus for details about any supplies that may be required.

Objectives

Identify mechanical materials, containers and tools used for floral design and demonstrate their uses.
Explain and demonstrate the steps in receiving and unpacking floral and tropical plant materials and their care requirements.
Identify the common and seasonal specialty flowers used by florists in Kansas and Missouri and construct a design using these flowers.
Select flowers and describe their function in the flower arrangement.
Make bows from different ribbon widths.
Describe the principles of design and distinguish between arrangements utilizing them.
Describe the use of color to determine focal points, depth, balance, rhythm, and unity.
Construct a floral design using a color harmony.
Demonstrate the various techniques used in drying and preserving flowers and foliage.
Demonstrate the use of dried materials in a floral arrangement.
Arrange several different designs of marketable quality and construct a mechanically. sound arrangement with all mechanics being undetectable by the consumer.

Content Outline and Competencies:

I.  Basic Materials, Containers and Tools
   A. Identify the different mechanical materials used in a flower
arrangement
   B. Select an appropriate container for each intended use
   C. Identify the different tools and demonstrate their uses
   D. Construct the mechanical portion of an arrangement using various
containers

II. Receiving and Unpacking Floral Materials
   A. Identify floral preservatives and explain how they prolong the shelf
life of fresh flowers
   B. Unpack and store flowers properly using approved industry
techniques
   C. Explain holding temperatures, stem preparation, flower shelf life
and sanitation practices used for stocking cut flowers and plants

III. Identification of the Different Flowers and Their Use in the Floral
Arrangement
   A. Select appropriate flowers and greens that work well together
   B. Identify the use of the flower in the arrangement
   C. Determine the logical steps required 
   D. Identify each flower by its common name and prime season of growth
   E. Create a floral design using common flowers found in Kansas and
Missouri

IV. Bow Making and the Various Mechanics
   A. Construct a corsage bow using appropriate ribbon size
   B. Construct a potted plant bow using appropriate ribbon size
   C. Construct a wreath bow using appropriate ribbon size
   D. Demonstrate the construction of bow variations using multiple
ribbons and other materials

V. Principles of Design
   A. Explain the principles of design, including balance, composition,
harmony, focal point, proportion, line, rhythm, texture, form, space and
color   
   B. Create an arrangement that has proper symmetrical balance, 2/3
proportion, rhythm and harmony
   C. Create an arrangement that has proper asymmetrical balance, focal
point, negative space, dramatic line, and unity
   D. Be able to take any floral design and describe 5 principles of
design that are utilized in the arrangement
   E. Distinguish textures of flowers and greens and the possible uses

VI. Color Theory
   A. Describe the use of color to determine focal points, depth, balance,
rhythm, and unity
   B. Combine colors to direct the movement of the eye
   C. Create a floral design using an analogous color harmony
   D. Create a floral design using a monochromatic color harmony
   E. Create a floral design using a complimentary color harmony

VII. Traditional Designs
   A. Describe what determines a traditional design
   B. Create a floral arrangement with traditional characteristics
   C. Describe the appropriate flowers for traditional designs

VIII. Cut Flowers for the Home and Accent
   A. Determine appropriate uses of garden flowers in the home
   B. Construct a centerpiece for the table
   C. Describe the appropriate flowers for traditional designs

IX. Seasonal Flowers and Occasions
   A. Construct a seasonal arrangement
   B. Demonstrate the use of novelties in wreaths
   C. Describe the use of flower themes for different occasions
   D. Demonstrate how to use and maintain a pick machine
   E. Demonstrate the use of a glue gun in wreath making
   F. Identify flowers appropriate for each season

X. Drying and Preserving Flowers
   A. Demonstrate several methods of drying fresh flowers
   B. Demonstrate how glycerin is used in preserving fresh flowers
   C. Construct a floral design using the fresh flowers that were
preserved

XI. Holiday Floral Arrangements and Flower Identification
   A. Use holiday greens in wreath and door swag
   B. Construct a holiday arrangement using candles
   C. Construct a holiday arrangement using ornaments
   D. Explain the variety of mechanical options using holiday materials
   E. Create a centerpiece for the holidays

Method of Evaluation and Competencies:

Exams and quizzes  50% 
Design Projects         35% 
Plant ID                15% 
  Total                 100%


Grade Criteria:
  A = 90-100%
  B = 80-89%
  C = 70-79%
  D = 60-69%
  F = 0-59%

Grade Criteria:

Caveats:

Consumption of food, beverages or use of tobacco products is strictly prohibited and will not be tolerated during class.

Student Responsibilities:

Disabilities:

If you are a student with a disability, and if you will be requesting accommodations, it is your responsibility to contact Access Services. Access Services will recommend any appropriate accommodations to your professor and his/her director. The professor and director will identify for you which accommodations will be arranged.

JCCC provides a range of services to allow persons with disabilities to participate in educational programs and activities. If you desire support services, contact the office of Access Services for Students With Disabilities (913) 469-8500, ext. 3521 or TDD (913) 469-3885. The Access Services office is located in the Success Center on the second floor of the Student Center.

FLR 150

Title: Contemporary Design Styles
Number: FLR 150
Effective Term: Fall 2014
Credit Hours: 3
Contact Hours: 5
Lecture Hours: 2
Lab Hours: 3

Description:

Course Fees:

Course Fees - Supplies: $100.00

Textbooks:

http://bookstore.jccc.edu/

Supplies:

Refer to the instructor's course syllabus for details about any supplies that may be required.

Objectives

Identify and select the various types of containers and accessories used in Asian Design.
Explain proper receiving and unpacking of floral material.
Identify other plant materials, typical to Chinese and Japanese Floral Arrangements.
Differentiate between Ikebana, Rikka, Nageire, Heika, and Moribana design styles and construct arrangements in these styles.
Relate the influence of Asian Design to Western Contemporary Design.
Describe the common rules of all Japanese Designs.
Construct a Japanese, Chinese and Western Asian Floral arrangement.
Construct a Biedermeier, Phoenix, Botanical, Vegetative, Landscape, Parallel, and New Convention design of marketable quality.
Construct a design using the sheltering, pave, pillowing and clustering techniques.
Discuss how Advanced Design Techniques and methods of construction are related to make a distinctive design.
Construct a design by uniting and tying techniques such as banding, binding, bundling, and wrapping.
Compare and contrast permanent designs and fresh designs.
Describe how Contemporary Floral Styles are influenced by the trends in Fashion Design, Interior design, and other types of design, and the importance of keeping current with these trends to be competitive in the marketplace.

Content Outline and Competencies:

I. Basic Materials, Containers and Tools
   A. Contrast the different mechanical materials that distinguish
traditional from
Contemporary
   B. Select containers suitable for Contemporary designs
   C. Identify the various oasis bricks, cages, rings and adhesives
   D. Identify the different tools and demonstrate their uses
   E. Construct the mechanical portion of a contemporary design using the
various containers

II. Receiving and Unpacking Floral Materials
   A. Unpack and store flowers properly using approved industry
techniques
   B. Explain the chain of life
   C. Explain holding temperatures, stem preparation, flower shelf life
and sanitation practices used for stocking cut flowers and plants

III. Identification of the different flowers and their use in the
contemporary style
   A. Give several examples of flowers and foliages from each shape group
that can be used in Contemporary Design
   B. Identify which containers will enhance line flowers/foliage and form
flowers/foliage
   C. Evaluate the best flowers/foliage for focal point in a design

IV. Basic Asian Design
   A. Construct an Ikebana, Rikka, Nageire, Heika, and Moribana design
   B. Construct an Asian design with a Western influence
   C. Demonstrate various asymmetrical designs using the counterbalance
properly
   D. Trace the history of oriental design
   E. Describe the common rules of Japanese Designs and construct a floral
arrangement with these rules

V. Techniques of Contemporary Design
   A. Construct various designs using the following techniques
      1. Terracing
      2. Clustering
      3. Sequencing
      4. Grouping
      5. Shadowing
      6. Framing
   B. Describe how techniques are related to make a distinctive design

VI. Various Tying Techniques
   A. Construct various designs using the following Tying Techniques
      1. Banding
      2. Binding
      3. Bunding
      4. Wrapping
   B. Describe how techniques are related to make a distinctive design

VII. Basing Techniques
   A. Construct various designs using the following Basing Techniques
      1. Biedermeier
      2. Pave’
      3. Pillowing
      4. Layering
   B. Describe how techniques are related to make a distinctive design

VIII. Vegetative Designs
   A. Construct various designs using the following Vegetative Techniques
      1. Parallel Vegetative
      2. New Convention
      3. Landscape
   B. Describe how techniques are related to make a distinctive design

IX. Seasonal Contemporary Design
   A. Construct a seasonal arrangement using the Techniques of Design
   B. Demonstrate the Techniques of Design to be used on wreaths
   C. Construct several contemporary designs relating to a particular
theme
   D. Create a contemporary design with novelty items
   E. Construct a holiday design with an Asian influence

X. Contemporary Vase Design
   A. Construct a vase design using a variety of vase shapes
      1. Cylinder
      2. Low Bowl
      3. Square
      4. Bud Vase

XI. Permanent Flowers and Dried Materials in Contemporary Design
   A. Use permanent materials to create a contemporary design
   B. Incorporate dried materials such as pods, berries, sticks with silk
materials that have an Asian influence
   C. Demonstrate various methods of cleaning permanent designs
   D. Describe the advantages and disadvantages of permanent and fresh
designs

XII. Current Trends and Influence in Contemporary Design
   A. Describe the influence of fashion design, interior design, and other
types of design on floral styles
   B. Discuss the importance of keeping current with trends in order to be
competitive in the marketplace

Method of Evaluation and Competencies:

Exams and quizzes  50% 
Design projects         35% 
Plant ID                15% 
   Total               100%

Grade Criteria:
   A = 90-100%
   B = 80-89%
   C = 70-79%
   D = 60-69%
   F = 0- 59%

Grade Criteria:

Caveats:

Consumption of food, beverages or use of tobacco products is strictly prohibited and will not be tolerated during class.

Student Responsibilities:

Disabilities:

FLR 200

Title: Plants for Interior Design
Number: FLR 200
Effective Term: Fall 2014
Credit Hours: 3
Contact Hours: 5
Lecture Hours: 2
Lab Hours: 3

Description:

Course Fees:

Course Fees - Supplies: $100.00

Textbooks:

http://bookstore.jccc.edu/

Supplies:

Refer to the instructor's course syllabus for details about any supplies that may be required.

Objectives

Describe the plant boom, the psychological need for plants, and how plants enhance the environment.
Identify several different foliage and blooming plants by their botanical and common name.
Explain plant anatomy and physiology.
Describe a suitable growing medium and its function in relation to plant growth.
Demonstrate the various types of propagation of foliage and blooming plants.
Discuss physiological plant responses to environmental factors.
Recommend the appropriate moisture, temperature, and atmosphere for a particular plants’ optimal growing condition.
Select the appropriate plants to create a terrarium, planter, dish garden, hanging basket, and succulent garden.
List the 10 elements essential for plant growth.
Explain the most common indoor pests which attack foliage plants, their characteristics, the damage, and control procedures.
Differentiate between a cacti, succulents and foliage plants and describe their characteristics.
Describe the necessary steps to implement Interior Plantscaping for a commercial or residential setting.

Content Outline and Competencies:

I. Need for Plants
   A. Cite several facts regarding the plant bloom, statistics, growth,
and trends
   B. Describe the psychological need for plants
   C. List several ways in which green plants enhance the environment
   D. Describe horticultural therapy and why it is successful

II. Plant Nomenclature
   A. Identify 8-10 plants per week by their botanical and common names
   B. Describe each plants characteristics, such as leaf structure,
pattern of growth, rate of growth and native habitat
   C. Determine the optimal growing conditions for each plant 
      1. Light
      2. Temperature
      3. Atmosphere
      4. Moisture 

III. Plant Anatomy and Physiology
   A. State several characteristics of the shoot and root system of a
plant
   B. Explain the vascular system and the important of it in relation to
each plant
   C. Explain photosynthesis
   D. Discuss the effect auxin has on phototropism and geotropism
   E. Relate the principal of apical dominance to its use in commercial
production of plants

IV. Growing Medium
   A. Define soil texture and structure and identify the components which
influence them
   B. Give an example of a good soil mixture in relation to drainage and
mineral content for foliage plants, and for succulents
   C. Describe the methods of pasteurization of the soil medium
   D. Describe a soil-less media and its applications

V. Plant Propagation
   A. Explain the various types of propagation, their advantages and
disadvantages, to include
      1. Tip cuttings
      2. Leaf cuttings
      3. Offshoots
      4. Air layering
      5. Division
      6. Seeds
      7. Spores
   B. Analyze the reasons why asexual propagation is recommended over
sexual propagation
   C. List several methods to obtain disease free plant materials to use
in propagation
   D. Differentiate between the different types of medium used for
propagation
   E. State the ideal temperature and moisture requirements needed to
ensure root formation

VI. Plant Environmental Conditions
   A. Describe the 10 physiological plant responses to light and give an
example of how these responses are influenced by high and low light
   B. Explain the characteristics of natural sunlight and its benefits and
hazards
   C. Describe various types of artificial light
   D. Explain the effects of photoperiodism and how it relates to
flowering
   E. Analyze the various factors which influence the frequency of
watering
   F. Describe the effects of relative humidity and air pollutants on
plants
   G. Describe the effects of high and low temperatures on plants

VII. Container Growing
   A. Design and construct a dish garden
   B. Design and construct a terrarium
   C. Design and construct a hanging basket
   D. Design and construct a succulent/cacti garden

VIII. Plant Nutrition
   A. List the 10 elements essential for plant growth
   B. Distinguish between the macro and micro nutrients
   C. Describe a nutrient as to its source, function in the plant and its
deficiency symptom
   D. Identify the toxic substances which might be present and cause
injury to plants

IX. Plant Problems
   A. Identify the most common indoor pests which attack foliage plants,
describe their characteristics, the damage and control procedures
   B. Describe the 4 most common diseases which cause damage to foliage
plants, their characteristics, the damage and control procedures
   C. Explain how various pesticides work

X. Cacti and Succulents
   A. List the characteristics of succulents and cacti
   B. Describe how cacti and succulents evolved and developed and their
native habitats
   C. Explain the cultivation of cacti and succulents such as
      1. Potting soil
      2. Watering
      3. Temperature
      4. Light
      5. Ventilation
      6. Propagation
      7. Grafting

XI. Interior Plantscaping
   A. Describe the guidelines one should follow when installing foliage
plants
   B. Identify the proper requirements necessary for maintenance
   C. State the considerations one must follow when preparing a
maintenance contract

Method of Evaluation and Competencies:

Plant ID           50% 
Exams and quizzes       35% 
Design projects         15% 
    Total               100%            

Grade Criteria:
   A = 90-100%
   B = 80-89%
   C = 70-79%
   D = 60-69%
   F = 0-59%

Grade Criteria:

Caveats:

Consumption of food, beverages or use of tobacco products is strictly prohibited and will not be tolerated during class

Student Responsibilities:

Disabilities:

FLR 220

Title: Wedding Design*
Number: FLR 220
Effective Term: Fall 2014
Credit Hours: 3
Contact Hours: 5
Lecture Hours: 2
Lab Hours: 3

Requirements:

Prerequisites: FLR 130 or FLR 150

Description:

Course Fees:

Course Fees - Supplies: $100.00

Textbooks:

http://bookstore.jccc.edu/

Supplies:

Refer to the instructor's course syllabus for details about any supplies that may be required.

Objectives

Create a marketing plan for promotion, publicity, and advertising as they apply to developing wedding flower business.
Discuss qualifications necessary for a competent bridal consultant.
Construct mechanically sound designs for bridal bouquets.
Become proficient in the creation of corsages and boutonnieres with speed and professional design.
Assemble the accessories for a flower girl to including the basket and hair pieces.
Analyze various church altars and design appropriate floral arrangements to enhance the wedding ceremony.
Construct a variety of pew decorations and describe how to attach them within the church’s guidelines.
Construct and decorate a canopy or chuppah.
Construct a variety of head table, cake and cake table, and guest table floral arrangements.
Explain the importance of servicing the wedding.

Content Outline and Competencies:

I. Marketing, Promotion and Advertising
   A. Identify future brides via newspaper announcements and websites
   B. Network with other vendors such as photographers, reception sites,
cake decorators, bridal gown shops, etc. to gain referrals
   C. Contact bridal show venues and gather information on hosting a
booth
   D. Create an attractive advertising campaign

II. Wedding Consultants
   A. Write the characteristics of a successful Wedding Consultant
   B. Describe the tools and materials needed
   C. Hold a mock wedding consultation, discussing an entire wedding,
using a wedding order form

III. Bridal Bouquets
   A. Design a cascade bridal bouquet
   B. Design a round, hand-tied bridal bouquet
   C. Design a formal arm bouquet
   D. Design a pomander bouquet
   E. Be able to suggest colors and types of flowers to go with the
bridesmaids dresses

IV. Corsages and Boutonnieres
   A. Design corsages for the mother of the bride, grandmother, and
assistants using a variety of flowers. Differentiate between the types of
corsages.
   B. Design an assortment of boutonnieres using a variety of flowers and
foliage in each

V. Flower Girl Accessories
   A. Create several hair pieces for a flower girl to include a wreath,
partial wreath, and a comb
   B. Decorate a basket for the flower girl
   C. Describe several options for the flower girl’s walk down the
aisle

VI. Ceremony and Church Décor
   A. Interview several church wedding coordinators to learn the rules and
regulations concerning flower displays
   B. Create an altar bouquet
   C. Construct a pew bow and describe several methods of attaching the
bows
   D. Construct a garland for the various candelabras used in churches
   E. Create a floral accessory for the unity candle
   F. Be able to suggest a variety of green plants and blooming plants to
enhance the ceremony

VII. Outdoor Weddings
   A. Decorate an arch and chuppah, making sure the flowers and greens
selection is appropriate
   B. Design an altar like setting for an outdoor wedding.
   C. Explain the challenges of decorating for an outdoor wedding

VIII. Reception Centerpiece Designs
   A. Design a variety of low centerpieces with several price points
   B. Create all centerpieces that are practical from a guest’s
perspective
   C. Use a variety of glass vases and create interesting designs

IX. Flower Enhancements 
   A. Construct a cake topper
   B. Identify the challenges in decorating a cake with flowers
   C. Decorate a cake with flowers
   D. Decorate the cake knife and server with bows and floral accessories
   E. Drape the cake table with a variety of fabrics and techniques for a
round and rectangular table

X. Servicing a Wedding
   A. Drape a head table with a variety of fabrics and techniques
   B. Describe and create several options for flowers at the Head Table
   C. Describe and create a variety of centerpieces for the Rehearsal
Dinner
   D. Create a variety of floral accessories for a Bridal Shower
   E. Pin boutonnieres and corsages on the attendants, hand the bouquets
to the bride and the bridesmaids
   F. Describe your experience and explain why this is an important
step

Method of Evaluation and Competencies:

Exams and quizzes  50% 
Design Projects         50% 
   Total                100%
Grade Criteria:
   A = 90-100%
   B = 80-89%
   C = 70-79%
   D = 60-69%
   F = 0-59%

Grade Criteria:

Caveats:

Consumption of food, beverages or use of tobacco products is strictly prohibited and will not be tolerated during class.

Student Responsibilities:

Disabilities:

FLR 250

Title: Special Event Designs*
Number: FLR 250
Effective Term: Fall 2014
Credit Hours: 3
Contact Hours: 5
Lecture Hours: 2
Lab Hours: 3

Requirements:

Prerequisites: FLR 130 or FLR 150

Description:

Course Fees:

Course Fees - Supplies: $100.00

Textbooks:

http://bookstore.jccc.edu/

Supplies:

Refer to the instructor's course syllabus for details about any supplies that may be required.

Objectives

Describe how the scale of a table centerpiece is different from a large buffet centerpiece.
Explain the difference between a traditional buffet floral and a contemporary buffet floral.
Select the appropriate flowers to use in a large buffet floral piece.
Construct a traditional and contemporary design for a buffet.
Describe the accessories needed to create a Southwestern themed design.
Describe the accessories needed to create an Asian themed design.
Describe the accessories to create a holiday themed design.
Describe the accessories to create a Kansas City themed design.
Construct each of these themed designs.
Describe the need and importance of flowers as a gesture of sympathy.
Describe the history of funeral flowers and summarize the current trends in sympathy designs.
Describe the classifications of sympathy flowers from a design perspective.
Construct a variety of standing sympathy floral tributes.
Construct a casket spray.
Describe the process of delivery, servicing the funeral, and enclosure cards.
Describe the difference between an altar design and a buffet design.
Compare and contrast various altars and the symmetrical/asymmetrical balance difference of floral pieces.
Construct tall reception centerpieces using a variety of pedestals.
Describe at least 5 different ways to create height in reception centerpieces.

Content Outline and Competencies:

I. Importance of Special Event Designs
A. Describe the effect flowers have on special events.
B. Describe the difference between Special Event Designs and everyday designs.

II. Large Scale Designs
A. Explain the size relationships of a floral piece that will be placed on a buffet table.
B. Determine the appropriate height and width of a buffet floral.
C. Explain why the base of the buffet floral should be as small as possible.

III. TYPES OF BUFFET DESIGNS
A. Describe the containers and flowers used in a traditional buffet design.
B. Describe the containers and flowers used in a contemporary buffet design.
C. Summarize current trends in buffet designs.

IV. THEMED BUFFET DESIGNS
A. Describe how to incorporate Southwestern accessories into the flowers as well as at the base of the design.
B. Describe how to incorporate Asian accessories into the flowers as well as at the base of the design.
C. Describe various holiday accessories to incorporate into the flowers.
D. Describe what makes Kansas City unique from other cities and the props to be used in and around the flowers.
E. Construct each of these themed designs.

V. Importance of Sympathy Flowers
A. Describe a recent funeral that you attended and the flowers that were present.
B. Describe why flowers are comforting at a funeral.

VI. History and Trends
A. Describe the floral tributes of the 1900’s and their relevance today.
B. Develop alternative phrases and strategies around the phrase: “in lieu of flowers”.
C. Summarize current trends in sympathy designs.

VII. Standing Sympathy Tributes
A. Design and construct a double-end easel spray.
B. Design and construct a pedestal arrangement.

VIII. Casket Adornments
A. Design and construct a full couch casket spray.
B. Design and construct a half couch casket spray.

IX. Delivery and Service
A. Deliver several sympathy pieces to a funeral home.
B. Write an enclosure card for a sympathy piece.

X. Altar Designs
A. Describe how an altar design is different from a buffet design.
B. Describe what colors work best for an altar design.
C. Compare and contrast the use of altar designs for a variety of religious traditions.
D. Distinguish between an asymmetrical altar design and a symmetrical design and determine which is appropriate for a given environment.

XI. Reception Designs
A. Construct tall reception centerpieces using sound mechanics.
B. Describe which flowers and foliage will drape and which will stand vertically in a tall reception centerpiece.
C. Describe the challenges of delivery on tall reception centerpieces.
D. Describe at least 5 different ways to construct a variety of pedestals for a tall reception centerpiece.
E. Explain how the flowers are held together at the top of the tall reception centerpiece.

Method of Evaluation and Competencies:

Exams and quizzes  30-50%
Design projects         30-50% 
   Total               100%

Grade Criteria:
   A = 90-100%
   B = 80-89%
   C = 70-79%
   D = 60-69%
   F = 0-59%

Grade Criteria:

Caveats:

Consumption of food, beverages or use of tobacco products is strictly prohibited and will not be tolerated during class.

Student Responsibilities:

Disabilities:

FLR 270

Title: Retail Flower Shop Operations*
Number: FLR 270
Effective Term: Fall 2014
Credit Hours: 3
Contact Hours: 5
Lecture Hours: 2
Lab Hours: 3

Requirements:

Prerequisites: FLR 130 or FLR 150

Description:

Course Fees:

Course Fees - Supplies: $100.00

Textbooks:

http://bookstore.jccc.edu/

Supplies:

Refer to the instructor's course syllabus for details about any supplies that may be required.

Objectives

Identify the various types of flower shops and analyze their advantages and disadvantages.
Explain the function of a retail flower shop.
Design a shop layout with an efficient work area, service area, storage, refrigeration, and effective sales room.
Develop effective visual merchandising techniques to include window displays and in-store displays.
Describe the roles and responsibilities of the people that operate a retail flower shop.
Demonstrate proficiency on various types of flower shop software.
Develop a successful marketing strategy for each season of the year.
Create an advertising and promotion campaign for each season of the year.
Develop effective salesmanship and customer relations to include telephone sales, in-store selling, and wire services.
Evaluate strategies for buying and pricing of flowers and foliage to maximize profits.
Design an efficient delivery service schedule for both a small and metropolitan community.
Explain various management styles and employee relations.

Content Outline and Competencies:

I. Types of Flower Shops
   A. Describe the function of a retail flower shop and its value to the
community
   B. Describe a full service, specialty, and limited-service flower shop
and give the advantages and disadvantages of each
   C. Identify the various locations of a flower shop and give the
advantages of each

II. Flower Shop Layout
   A. Design an efficient work area to include:
     1. Sink placement
     2. Refrigerator install
     3. Work space
     4. Storage
     5. Phone desk
     6. Delivery area
     7. Receiving area
   B. Design an effective sales room to include:
      1. Sales counter
      2. Displays
      3. Consultation room
      4. Window display

III. Visual Merchandising
   A. Describe the goal of visual merchandising
   B. Create an attractive vignette, windows display, and in-store
display
   C. Create a portfolio of attractive visual merchandising displays for
each season of the year

IV. Flower Shop Job Descriptions
   A. Write a job description for each of the following 
      1. Owner
      2. Manager
      3. Sales
      4. Designer
      5. Delivery
      6. Accounting
   B. Diagram the organization of employees in different types of flower
shops

V. Computer Software for Flower Shops
   A. Demonstrate a proficiency in floral shop related areas
      1. Software
      2. Accounts receivable and payable
      3. Inventory
      4. Payroll management
   B. Analyze sales data
   C. Demonstrate sending and receiving wire orders (online order entry)

VI. Marketing a Flower Shop
   A. Write a marketing plan to target the potential customer base
   B. Describe how to establish a loyal customer base
   C. Identify the loyal customers and their buying patterns and
preferences

VII. Advertising and Promotion for Retail Flower Shops
   A. Develop an advertising and promotion campaign for each season of the
year
   B. Develop a floral presentation to local flower societies (garden
clubs, rose societies, etc.)
   C. Create an event plan for a Christmas and Spring open house

VIII. Selling and Customer Relations
   A. Practice basic customer service techniques used in a flower shop
   B. Perform salesmanship with several types of customers using passive
and assertive styles
   C. Describe several ways to up-sell and existing order
   D. Describe value-added service
   E. Demonstrate a proficiency in all types of selling: 
      1. In-store
      2. Telephone
      3. Solicitation
        
IX. Buying and Pricing
   A. Determine the appropriate amount of flowers to purchase for the
various events such as weddings, holidays, parties, etc.
   B. Illustrate appropriate pricing using the ratio markup method
   C. Illustrate appropriate pricing using the standard divisional pricing
method
   D. Fill out a design control worksheet and make the planned
arrangement
   E. Given a set price for a design, create several arrangements for that
price

X. Delivery Services
   A. Describe three methods of a delivery service
   B. Do a cost analysis of a delivery vehicle to determine the delivery
price to be charged
   C. Make a flower delivery to a customer

XI. Management and Employee Relations
   A. Describe a micro and macro manager
   B. Discuss various ways to attract and keep qualified employees
   C. Perform the following
      1. Interview
      2. Motivational speech
      3. Training
      4. Dismissal
   D. Describe the challenges of labor cost and product cost
   E. Determine a monthly quota for the salesperson and designer
   F. Maintain proper records for a shop and prepare a balance sheet and
income statement

Method of Evaluation and Competencies:

Exams and Quizzes  30-50% 
Design Projects         30-50% 
    Total               100%

Grade Criteria:
   A = 90-100%
   B = 80-89%
   C = 70-79%
   D = 60-69%
   F = 0-59%

Grade Criteria:

Caveats:

Consumption of food, beverages or use of tobacco products is strictly prohibited and will not be tolerated during class.
Students must dress and behave according to safety standards required by state and federal law.
Students will need basic word processing and Internet searching skills for the completion of some papers, exercises and projects.

Student Responsibilities:

Disabilities:

FLR 280

Title: Floral Design Internship*
Number: FLR 280
Effective Term: Fall 2014
Credit Hours: 3
Contact Hours: 200
Lecture Hours:
Other Hours: 200

Requirements:

Prerequisites: FLR 130 and FLR 150 and FLR 220

Description:

Course Fees:

None

Textbooks:

http://bookstore.jccc.edu/

Supplies:

Refer to the instructor's course syllabus for details about any supplies that may be required.

Objectives

Complete all tasks needed to initiate the internship, including planning, coordinating and learning about the company.
Demonstrate knowledge and skills appropriate to the objectives of the internship.
Demonstrate effective personal working skills and professional conduct.
Document the internship, including tasks performed, knowledge gained and problems encountered.
Evaluate the internship experience, including assessing the employer and a comparison with classroom learning.

Content Outline and Competencies:

I. Initiation of the Internship
   A. List goals and objectives to achieve in the internship setting.
   B. Develop a job description and determine specific objectives for the
internship with the facilitator.
   C. Discuss in a meeting with the facilitator and job supervisor the job
description, objectives, and process for the internship.
   D. Complete a job application and resume targeted to a job in the
student's field.

II. Company Profile
   A. Provide an accurate description of the company and its goals.
   B. Provide an accurate description of the services the company
provides.
   C. Provide an accurate description of the policies and procedures the
company has in place to deal with customers, job related issues, and
employee concerns.

III. Knowledge and Skills in the Workplace
   A. Execute the requirements of the job description.
   B. Perform tasks to meet the objectives as outlined in the internship.
   C. Demonstrate knowledge related to the specific objectives of the
internship.

IV. Internship
   A. Meet with the job supervisor at regular intervals to discuss work
related tasks.
   B. Meet with internship facilitator at regular intervals to develop and
evaluate objectives for the learning experience.
   C. Write individualized learning objectives for job related tasks.
   D. Maintain a journal of time spent on the job and all tasks performed
including meetings with job supervisor.
   E. Document any new experiences or learning that is the result of
working for this company.
   F. Identify potential problems at the job site; develop a plan to
correct the problem and present it diplomatically.

V. Professional Workplace Skills
   A. Report to work on time and work 20 hours per week.
   B. Speak in a manner appropriate to the company and job performed, and
adhere to the company dress code.
   C. Demonstrate good customer skills including phone, email, and
customer service.
   D. Describe the importance of adaptability in the workplace.
   E. Demonstrate good conduct by following all employee rules,
regulations, policies and procedures.
   F. Discuss the importance of honesty, loyalty and discretion.

VI. Internship Evaluation
   A. Describe and evaluate significant consistencies and/or
inconsistencies between classroom competencies and work place
experiences.
   B. Describe and assess the company and the internship experience with
an emphasis on the value of future internships with this company.
   C. Assess and summarize the employer evaluation.
   D. Write a final report.
   E. Discuss the final report with the job supervisor and internship
facilitator.

Method of Evaluation and Competencies:

5%  Pre-internship goals and objectives
60% Final report and journal evaluation
35% Final employer evaluation
100% Total

Grading Scale:
A = 90% - 100%
B = 80% - 89%
C = 70% - 79%
D = 60% - 69%
F = 0% - 59%

Grade Criteria:

Caveats:

Computer Literacy Expectations - Students will need basic word processing and internet searching skills for the completion of some papers, exercises and projects.
Safety- consumption of food, beverages or use of tobacco products strictly prohibited and will not be tolerated during class.
As a representative of JCCC, student behavior must adhere to the following standards: a) the JCCC Student Code of Conduct; b) Policies and procedures of the internship placement site; c) Confidentiality of privileged information regarding staff, clients, and/or constituents to which the student is privy.
Transportation to the internship site is the responsibility of the student.
Failure of the student to complete requirements and/or dismissal by sponsoring internship agency of office site precludes successful completion of this course and award of college credit.