Fashion Merchandising and Marketing, AAS
Students that pursue an AAS in Fashion Merchandising and Marketing will study the whole supply chain from manufacturing and buying to promoting and selling of fashion products. The program prepares students for a rewarding career in the fashion industry by developing both the creative fashion skills and analytical problem solving abilities required for success in the industry.
The fashion merchandising and marketing related fields are rapidly changing. We have seen a significant shift in the way that people shop and buy merchandise and the industry continues to adjust to meet the needs of the consumer. JCCC’s Fashion Merchandising and Design department prides itself on updating course materials and student learning outcomes to align with the current industry. Graduates of JCCC’s Fashion Merchandising and Marketing AAS degree program are well prepared with current skills in assortment planning, store layout, visual display, management, marketing, branding as well as digital skills related to social media and online retailing.
Through collaboration and teamwork, JCCC’s graduates learn about the industry from highly skilled faculty with many years of experience. Required internships give students industry related job experiences and help to build lasting business partnerships. Travel for credit and study abroad programs provide invaluable experiential learning opportunities that students can add to their academic resume and portfolio.
Whether your goals are to obtain an entry level position or to further your education at a 4 year institution, you will be prepared for success and have a solid foundation with a Fashion Merchandising and Marketing AAS degree from JCCC.
Students must complete all FASH courses with a “C” or higher to be awarded the AAS degree and certificate.
(Major Code 3120; State CIP Code 52.1902)
Associate of Applied Science Degree
Fall Semester
| FASH 121 | Fashion Fundamentals | 3 |
| FASH 122 | Aesthetics for Merchandising and Design | 3 |
| FASH 125 | Visual Merchandising | 3 |
| BOT 205 | Workplace Professionalism | 1 |
| ENGL 121 | Composition I* | 3 |
| Communications Elective ^ | 3 | |
Note: NOTE: SPD 121 is Recommended | ||
| Total Hours | 16 | |
| ^ |
Spring Semester
| FASH 150 | Textiles | 3 |
| FASH 225 | Store Planning* | 3 |
| FASH 282 | Fashion Internship | 1 |
| MATH 120 | Business Mathematics* (or higher) | 3 |
| MKT 134 | Professional Selling | 3 |
| FASH 277 | Fashion Seminar: Career Options | 2-3 |
| or FASH 268 | Field Study: The Market Center* | |
| Total Hours | 15-16 | |
Summer Semester
| Humanities Elective ^ | 3 | |
| Total Hours | 3 | |
| ^ |
Fall Semester
| FASH 242 | Product Knowledge for Merchandisers | 3 |
| FASH 282 | Fashion Internship | 1 |
| BUS 225 | Human Relations | 3 |
| MKT 230 | Marketing | 3 |
| MKT 121 | Retail Management | 3 |
| ECON 132 | Survey of Economics | 3 |
| or ECON 230 | Principles of Macroeconomics | |
| Total Hours | 16 | |
Spring Semester
| FASH 224 | History of Costume | 3 |
| FASH 231 | Merchandising Planning and Control* | 3 |
| FASH 235 | Online Retailing | 3 |
| FASH 295 | Capstone: Merchandising and Marketing* | 3 |
| MKT 202 | Consumer Behavior | 3 |
| FASH 282 | Fashion Internship | 1 |
| or FASH 215 | Field Study: MAGIC Trade Show* | |
| Total Hours | 16 | |
Total Program Hours: 66-67