This course is approved by the Kansas Board of Regents for guaranteed transfer among all Kansas Regents public postsecondary institutions. Additional courses may also be eligible for transfer. Please visit a JCCC counselor or the JCCC Registrar's office, and the Transfer Kansas portal to learn more.
WEB 237 Emerging Technologies* (3 Hours)
Prerequisites : WEB 126.
This course provides a practical approach to encourage greater understanding and analysis of emerging technologies such as the web, social media, mobile apps, video games and wearables. The course focuses on how companies, organizations and individuals are using digital media to communicate and connect with all of their various stakeholder groups, including consumers. As the media environment changes with new technological capabilities to distribute and retrieve messages, companies’ promotional communication strategies must adapt as well. This course exposes students to the decision-making involved in a promotional communication context in terms of both message content development and placement.