Sales and Customer Relations Certificate
JCCC’s sales and customer relations program is designed for people employed in sales who wish to refine their skills or those who are contemplating a career in sales. The program focuses on the steps involved in the selling process and the delivery of effective customer service. Students who complete the program may find careers in sales (retail, wholesale or manufacturing) or in the customer service departments of stores, businesses and manufacturers.
All of the 31 credit hours required for the sales and customer relations certificate apply toward JCCC’s 64-credit-hour marketing and management associate of applied science degree.
Suggested/Sample Course Sequence
The sequence taken by the student may vary depending on prerequisites, course availability, and personal/ professional responsibilities.
(Major Code 4920; State CIP Code 52.1401)
First Semester
| MKT 121 | Retail Management | 3 |
| MKT 134 | Professional Selling | 3 |
| MKT 230 | Marketing | 3 |
| MKT 205 | eMarketing | 3 |
| SPD 121 | Public Speaking | 3 |
| or SPD 120 | Interpersonal Communication | |
| or SPD 125 | Personal Communication | |
| Total Hours | 15 | |
Second Semester
| MKT 146 | Introduction to Social Media Marketing | 3 |
| MKT 202 | Consumer Behavior | 3 |
| MKT 221 | Sales Management* | 3 |
| MKT 234 | Services Marketing* | 3 |
| or MKT 290 | Capstone: Marketing Management* | |
| MKT 275 | Marketing Analytics and CRM (Customer Relationship Management) | 3 |
| MKT 284 | Marketing Management Internship I | 1 |
| Total Hours | 16 | |
Total Program Hours: 31