Visual Merchandising Certificate
This certificate enables students to understand the importance of visual merchandising, and its impact on the success or failure of the retailer. Through analysis of the store layout, lighting, fixtures, props, window, and in-store displays the students learn the importance of creating a store's image. Course assignments include creating displays within the display cases at JCCC and case studies on individual retailer's use of visual display to encourage the sale of fashion apparel and accessories.
(Major Code 7200; State CIP Code 52.1902)
First Semester
FASH 121 | Fashion Fundamentals | 3 |
FASH 125 | Visual Merchandising | 3 |
MKT 121 | Retail Management | 3 |
ITMD 127 | Elements of Floral Design | 1 |
Total Hours | 10 |
Second Semester
Fashion Elective | 3 | |
NOTE: Fashion electives are any courses with the FASH prefix. | ||
ITMD 147 | Lighting Basics* | 1 |
FASH 225 | Store Planning* | 3 |
FASH 283 | Fashion Internship I | 1 |
Total Hours | 8 |
Total Program Hours: 18