Park University

Johnson County Community College Transfer Program to the Park University Christy Myers
816-584-6494
AAS in Marketing Management to BS in Business Administration christy.myers@park.edu
Academic Year 2025-2026 https://www.park.edu/academics/exploremajors-programs/business-administration/

Program Description

The AAS in Marketing Management at JCCC transfers to Park University with the opportunity to take additional credit hours that transfer in to meet degree requirements. A maximum of 75 hours from all two-year schools can be applied toward a Park undergraduate degree.

TRANSFER STUDENT ADMISSION REQUIREMENTS:

  • ·A cumulative 2.0 GPA in all previous college study.
  • ·Submit all transcripts from prior college work completed.

  • If less than 60 hours of college credit earned, also submit an official high school transcript or GED.
  • ·Apply online to complete the Park Application. Select the session, year and location (online or Park campus center). The application fee is waived for JCCC transfer students, using the waiver code JCCC.

Additional Requirements

  • Completion of a minimum of 120 semester hours with a cumulative 2.0 GPA.
  • Completion of all requirements for the major, degree specific requirements, and Liberal Education requirements.
  • Completion of residency requirement, 30 hours of earned and graded (A, B, C, D) college hours at Park, at least 15 of the 30 hours must be in the major. 

Marketing Management, AAS Requirements

JCCC
PARK
Course CodeCourse TitleCourse HoursTransfer CodeTransfer TitleTransfer Hours
First Semester (16 hours)
CIS/CS/CSS/VDA Elective Transfer #
Select one of the following:
Introduction to Business3
Principles of Supervision3
Principles of Management +3BA 352
& MG 352
Principles of Management
and Principles of Management
3
Select one of the following:
Composition I*3EN 105Intro to English Studies3
College Composition I with Review* 5EN 105First Year Writing Seminar I3
Select one of the following:
College Algebra* (or higher)3MA 135Quant Ltrcy:Math in Real Wrld3
Business Mathematics* 3 MATH 171
MKT 134Professional Selling 3 No equivalent
MKT 230Marketing3MK 351Principles of Marketing3
JCCC
PARK
Course CodeCourse TitleCourse HoursTransfer CodeTransfer TitleTransfer Hours
Second Semester (15 hours)
Select one of the following:
Public Speaking (OR)3CA 103Public Speaking3
Personal Communication Applies to Park Core #1 Liberal Education Req3CA 105Intro to Human Communication3
MKT 121Retail Management 3MK 386Retailing Administration3
MKT 180Experiential Marketing3
MKT 202Consumer Behavior3MK 385Consumer Behavior3
MKT 205eMarketing3MK 369E-Marketing3
JCCC
PARK
Course CodeCourse TitleCourse HoursTransfer CodeTransfer TitleTransfer Hours
Third Semester (16 hours)
ACCT 121Accounting I Applies to Park Business Core3AC 201Introductory Design Project1
MKT 146Introduction to Social Media Marketing 3 No equivalent
MKT 240Advertising and Promotion3
MKT 284Marketing Management Internship I1
Arts and Humanities Elective (Choose one)
ARTH 180Art History: Ancient to Medieval3AR 215Art History I3
ARTH 182Art History: Renaissance to Modern3AR 216Art History II3
ENGL 130Introduction to Literature*3EN 201Introduction to Literature3
ENGL 227Introduction to Poetry* 3EN 232Introduction to Poetry3
ENGL 230Introduction to Fiction*3EN 234Introduction to Fiction3
Social and Behavioral Sciences Elective
Select one from the following courses:
Cultural Anthropology 3AN 100General Anthropology3
Social Problems 3SO 206Soc Issues in Contemp Society3
Introduction to Social Work and Social Welfare 3SW 205Introduction to Social Work3
JCCC
PARK
Course CodeCourse TitleCourse HoursTransfer CodeTransfer TitleTransfer Hours
Fourth Semester (16 hours)
BLAW 261Business Law I*3MG 361Business Law I3
MKT 221Sales Management*3MK 401Sales Management3
MKT 275Marketing Analytics and CRM (Customer Relationship Management)3
Select one of the following:
Marketing Management Internship II*1
Special Topics:1-3
MKT 290Capstone: Marketing Management*3
Select one of the following:
HTML and CSS3
Online Retailing3

 Total hours required for AAS: 63 

Additional JCCC Courses that will fulfill Park Degree Requirements

Students may be able to complete an additional 12 hours at JCCC. Please meet with advisor at Park.

JCCC
PARK
Course CodeCourse TitleCourse HoursTransfer CodeTransfer TitleTransfer Hours
ACCT 121Accounting I Applies to Park Business Core3AC 201Introductory Design Project1
BUS 225Organizational Behavior (In addition to BUS 141 Principles of Management, as required for AAS)3 MG 371 Applies to Park Business Core
BUS 235Introduction to International Business Applies to Park Business Core3IB 315International Business Perspct3
ECON 230Principles of Macroeconomics Applies to Park Business Core3EC 141Principles of Macroeconomics3
ECON 231Principles of Microeconomics3EC 142Principles of Microeconomics3
MATH 161Elementary Statistics*3

 Visit the Park Liberal Education Requirements guide for JCCC courses that will apply to the following Park Core requirements: Core #1 (EN 106), Core #3, Core #4, Core #6, Core #8A, Core #8B and Core #8C.

*

JCCC course has a prerequisite or corequisite.

#

JCCC BUS 241 Principles of Management taken with BUS 225 Human Relations transfers to Park as MG 371 Management and Organizational Behavior.

+

Applies to Park Business Core.

>

Applies to Park Business Core.

M

Applies to Park Marketing Major.

1

Applies to Park Core #1 Liberal Education Req.

2

Applies to Park Core #2 Liberal Education Req.

5

Applies to Park Core #5 Liberal Education Req.

7

Applies to Park Core #7 Liberal Education Req.

Last Approved Thu Nov 13 11:46:49 2025